We love Claude because we can upload project context and project instructions and then share it with the team. This means our AI outputs are more constant and we don't have to use the working memory every time to give it context.
For example, if we have one ICP and one writing style, everyone in the team should be able to leverage that shared project context for their chats without having to re-prompt the AI each time. It also gives us operational control over those larger contexts.